Built for play. Designed for champions.
Home Turf Cats is a cat product company creating luxury experiences for both cats and their owners. Designed with the stay-at-home cat owner in mind, they tailor their products for your convenience. I created a brand identity to portray agility, cleanliness, and consistency.
Product Design
Leash
Steel Bowl
Food Can
Pet Bed
My Process
Mood Board and Color Stories:
First Round of Sketches:
Second Round of Sketches:
Rough Draft Logos:
